Dior

Advancing its agenda of brick-and-mortar retail growth, Dior has opened in the Mall at Millenia in Orlando, Florida.

The shop, which opened Friday, is highly decorative, consistent with the luxury brand’s standard interior store design based on the Dior flagship store at 30 Avenue Montaigne in Paris. The women’s area is filled with textured decorative paintings in different shades of off-white, silver and light gold, and there is a touch of color. The women’s VIP room is covered in pink toile de Jouy.

The men’s space includes off-white decorative paintings, wood and a touch of blue to create a warm atmosphere, and the facade is developed with a new concept, called “Pleats.” Its folded metal sheets, perforated with Dior’s signature cannage pattern, and fully back lit. The inspiration is from the pleats on the women’s skirts.